We love traditional, pencil on paper animation, and we love Geoff’s designs, so it's no surprise we were thrilled to bring them to life with BBDO in this compilation of runners. Given a single drawing for each runner, we explored how we could best represent each in their own special way. With the finished piece all together, we’re left to ask, which runner are you?
Client: Footlocker
Director: Geoff McFetridge
Animation Director: Brian Covalt
Producer: Garrett Braren
Design: Geoff McFetridge
Animation: Molly Burgess, Stanton Cameron, Courtland Lomax, Kavan Magsoodi, Jovanna Tosello, Matt Wade
Editor: Cadeth Andrews
Compositing: Cadeth Andrews, Kavan Magsoodi