Creating an ad to play on the largest screen in the world was a thrill! Working with the technical aspects to make it work appropriately was a real challenge, but ultimately so rewarding! Here, Spike bounces around the spherical space, catching a view of an airplane passing by in the sky that he waves at it before returning back to interact with the people below.
Client: Pierre O'Dell, BMW / Mini Cooper
Executive Producer: Susie Shuttleworth
Director: Tony Liu
Producer: Mark Groeschner
Creative Director: Chace Hartman, Jayson Whitmore, Ryan Brant
Character Animation: Brian Covalt, Jonathan Edward, Federica Sismondo
Animation & Compositing: Jon Lorenz
Technical Director: Alan Ng